Diploma in Public Relations (Dip: PR)

Full-time | SAQA ID: 58378 | NQF Level: OLD NQF LEVEL 5, NEW NQF LEVEL 6 | Credits: 360 | Course Type: National Qualification   

“Some are born great, some achieve greatness, and some hire public relations officers.” Daniel J. Boorstin

Get ahead with a Diploma in Public Relations

If witty comebacks and persuasive sales language is a part of who you are, then working in public relations is just up your street.  This is an exciting field, where you could spend time compiling documents, liaising with clients, doing interviews, attending functions, pretty much anything and everything to position the company favourably in the public eye.

You role as a public relations officer will be a mix between reputation management and sales speak, in order to safeguard the identity of the company as well as playing up its attributes.

Public relations officers and practitioners act as the guardians and custodians of any organisation, having to step in both during times of crisis and calm, to communicate critical messages to audiences and the public. Prepare yourself for writing press releases, advertorials, attending business and branding functions as part of your daily job description.

You can become the custodian and gatekeeper of any organisation with an ICESA Diploma in Public Relations. 

Build your career with a qualification from ICESA

Everybody has a dream about the ideal career that they would like to get into one day. Some may dream of a career in fashion, journalism or even travel and tourism. At ICESA we understand that choosing a career is one of the most important decisions that you will ever make, and we are passionate about providing you with a sound qualification of your dreams at an affordable price. We also know that you would like the time that you spend on campus to be academically rewarding but that you also want to enjoy a rich, full social life. With this in mind we have dynamic, easy to access campuses situated around in some of KZN’s busiest, most vibrant CBD areas for your convenience.

Entrance Requirements

Registering for the Diploma in Public Relations is easy! Our staff on the different campuses are friendly, efficient and easy to contact. To find out more, all you need to do is either log onto our website, fill out our online form, call us, or simply pay us a visit. We will be glad to assist you. 

Expected time on the course

When it comes to time spent on your course, we realise that time is of the essence. At ICESA we would like to equip you with the necessary skills and set you on the path to your dream job as quickly as possible.

  • Our HET and FET courses range between 1 - 3 years.
  • Our provider and short courses range between 30 hour - 5 months on a full-time basis and then a 1 year - 3 year courses on a part time basis.
  • Matric School offers support to learners on all matric subjects, Classes are offered on a full or part-time basis.

The programme duration is three (3) years and tuition is face to face. ICESA tuition is scheduled per campus. Programmes are offered during the week on a full-time basis. Part time tuition is scheduled as per the stipulated planner.

Course Content and Modules

  • You can now look forward to a full academic year with a variety of exciting subjects to help you develop your skills. This should help you plan your calendar and your study timetable and put you on the road to success.

Study Guides and Course Material

To help get you started on your chosen field of study, a list of prescribed textbooks will be made available to you. ICESA has also negotiated terms of agreement for the use of the library facilities and books within the holding group. 

Careers that would suit you best

Once you have successfully graduated from ICESA, with a Diploma in Public Relations, you can take on some of the following jobs and careers:

  • Public relations practitioner
  • Publicist
  • Communications Strategist
  • Brand Manager
  • Marketing Specialist 

Understanding your qualification

On successful completion of the programme, you will receive a Diploma in Public Relations 

Take your career to the next level

Students may pursue further studies at an accredited institution of Higher Education. Admission to further your studies at a different institution remains the prerogative of each institution and its academic council.

How much will it cost you?

Registration (Year 1)
R500
Deposit (Year 1)
R1990
Course Fee (Year 1)
R19701
Course Fee (Year 2)
R18567
Course Fee (Year 3)
R18567
Registration (Year 1)
R500
Deposit (Year 1)
R1990
Course Fee (Year 1)
R19701
Course Fee (Year 2)
R18567
Course Fee (Year 3)
R18567
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